In order to qualify for a free subscription to MacWEEK, readers must submit a signed affidavit detailing their professional responsibilities and workstation purchase involvement. Thus, MacWEEK has a clear profile of its primary audience ΓÇö important information for advertisers.
The most important finding: MacWEEK readers tend to work in large corporations and are heavily involved in the day-to-day purchase decisions of Macintosh workstations and peripherals. The following charts give a quick summary of this well-qualified reader base.